Why Business Texting Is Better Than Phone Calls and Emails
Business Text Messaging
Many small businesses are reliant on email and phone calls for their customer interactions. Only providing traditional means of contact could be preventing your business from best serving new and returning customers. Staying on top of current business standards and keeping up with competition are significant work. Custom websites and software can be expensive and require knowledge and maintenance. Technology’s endless advancements can overwhelm individuals looking for the best match.
Adding business text messaging to your current phone system broadens your accessibility for those customers and clients unable or unwilling to call or email. Customer frustration with busy phone lines and long waits for return emails can lead them away from future interactions with your business. Process orders, answer questions, and manage customer concerns with direct conversational text messaging from a computer or smartphone using your landline number. Conversations happen in real time with text messaging, customers receive notifications as an SMS and send messages directly from their messaging app.
Business Text Messaging Compared to Emails
Why business text messaging is better than emails
With the continuous increase in email marketing, emails are swamping individuals daily. A variety of messages from important to spam fill everyone’s inboxes. Many people ignore or delete emails that are not seemingly important, meaning your message or response could be lost.
Text messaging service small business use can provide for customers concerned with waiting for customer service responses. Landline texting allows users to text-enable their current business landline phone number to send and receive SMS and MMS. Adding texting capabilities lets customers directly text the same business number for immediate customer service from the business themselves.
Text message open rate is 78% higher than emails
The text message read rate is 98%, while email users are only reading 20% of their received emails. Sending a text message can ensure customers are reading your business’ notifications. With high read rates, customers and businesses can expect and rely on the recipient reading their message.
Response rate of text messages is 7.5 times higher
Text messaging also offers a 7.5x higher response rate on average than emails. With short messages and high read rate, you can easily reply to a text message when you first read it. Unlike responding to an email, there is no need to push off replying to a text message and potentially neglecting it. A short and instant response is expected and appreciated when receiving a text message.
Text message response time is 60 times higher
With a response time 60x faster than emailing, text messages are a preferable way to get responses and replies. For customers and staff, quick responses save valuable time and stress. Resolve customer questions or issues with a chat by text.
Text message is read quicker than emails
Most mobile phone users read text messages within the three minutes of receiving them. Instant availability is an advantage of a mobile phone that is always within reach. Text messages require concise use of words, making messages easier to read and more direct than email. Short direct messages are ideal for customers to ask a simple question about business hours that staff can easily answer or place an order.
Business Text Messaging Compared to Phone Calls
Why business text messaging is better than phone calls
Phone numbers are still a vital way to reach many businesses for questions, orders, and business information. However, as customers move away from making and answering phone calls, text messaging has taken over as the top use for smartphones. Phone calls require immediate action for the business and the customer. At busy times, phone calls pile up, all requiring immediate attention.
A text messaging service for small business is affordable and a must have for businesses. With the inclusion of business landline text messaging, customers can call or send a text message to the same landline phone number. For customer support and placing orders, patrons can choose how to contact your business. Many Americans prefer using text messages to making phone calls. Personal text messages allow customers to respond and chat with staff, which users also prefer over automated text messages.
Text messaging is always available
Unlike phone calls, text messages do not need both parties to be simultaneously available. A business can respond to customer inquiries when employees are unoccupied with other customers. During peak hours, busy phone lines cause frustration and stress for customers and staff. Manage and answer multiple customers quickly via text and over the phone.
Text messages do not get put on hold
Even with multiple incoming messages, text messaging allows staff to answer one customer at a time, thoroughly. Customers do not have to wait actively for a business to pick up the phone. A patron sending a text message can move on, and receive a notification when the business has responded, no hold music involved.
Text message reduce phone tag
Reduce time spent leaving voicemails for clients to return. The rise in spam calls makes more individuals wary of answering phone calls, leaving their calls to go to voicemail. Text messages can help schedule calls and answer client questions using text messages’ high read and response rates.
Text messages are accessible
The addition of text messaging allows customers unable to make a phone call capable of interacting with businesses. Text interactions do not require sound, making it easier than phone calls for people hard of hearing, deaf, or not fluent.
Text messages provide a saved record
Instead of writing down customer orders while on the phone, users have typed their information for easy legibility and reference. Save customer names for future visits and refer to previous contact to help with customer questions.
Text message is portable and available on any device
Read and respond to your messages on any computer or smartphone via our website https://texty.pro and apps for iOS and Android. Log in with your credentials on our website to use Texty Pro on any computer. Keep on top of activity with your phone while away from your computer or after business hours.
Business Texting Software
The best texting service for business
Texty Pro is a business texting service that was built from the ground up for landline texting with ease-of-use in mind for businesses and teams of all sizes. There is no learning curve and you can get set up and text from a computer in just a few minutes. If you are a business owner, you owe it to yourself to consider adding a texting service for business as text messaging is the most preferred communication channel for businesses.
Text with customers from your landline - free for 14 days.
Visit www.texty.pro to sign up and get started with business text messaging for your growing business. It's free for 14 days for businesses and you can cancel anytime.
You can also text on the go with Texty Pro mobile apps:
To try landline texting with your current business number, start your 14-day free trial of Texty Pro today. Visit our FAQs to answer outstanding questions about Texty Pro's business texting abilities.
Want to learn more about how you'll benefit with business text messaging?
Schedule a 30 minute live demo to meet with one of our team members to discuss how our business text messaging service can benefit your business or organization.